Work harder, work longer and learn more about your products. Have an answer for every possible question. Read books about sales, listen to sales. Becoming a successful insurance agent isn't easy, but it can be achieved with the right strategies.
To be successful as an insurance agent, you must define your ideal customer, deliver value, develop a sales process, be persistent and consistent, and focus on exceptional service. Because of the nature of their partnerships with insurance companies, captive agents don't have the flexibility to sell whatever policies they want. Learning to sell insurance can take a while, but if you're passionate about helping others and following your state's regulations and standards, selling life insurance should be rewarding. Agents have contracts with insurance companies that detail the policies they can sell and how much they can earn from each successful sale. To sell life insurance from home, you'll need to be licensed and insured as an independent life insurance seller or you'll need to find an employer that allows you to work from home while selling life insurance.
From finding potential customers and selling policies to advising new agents and obtaining continuing education credits, to say that life as an insurance agent is busy is often an understatement. If you choose to become a captive insurance agent, you commit to selling policies exclusively for an insurer. In addition to preparing for the life insurance license exam, you'll want to have a basic understanding of local and national laws on the sale of life insurance. I began my insurance career at Allstate in 2004, thinking it would be easy to sell insurance under a big, recognizable name.
